Cooking: The Creative’s Secret Ingredient
As a marketer, I’ve always been fascinated by the intersection of creativity and everyday life. And one area that’s particularly...
‘Chamkila’ should have released in theatres.
Best thing I learnt was “Consumers are smarter than we imagine. He will connect, if it’s true and conveyed well.”...
Understanding the Difference Between Article and Blog
When it comes to online content, understanding the distinction between articles and blogs is essential. Both serve different purposes and...
This Is How I Mastered In Creating Beautiful and Effective Newsletters
Hi. I recently embarked on a new learning adventure with my boss – mastering the art of newsletter writing. Working...
How to Create Engaging Posters and Banners: A Guide to Effective Design
Creating eye-catching posters and banners is a powerful way to communicate your message to your target audience. Whether you are...
The ABCs of Brand Guidelines: Brand Has To Be Nurtured Like Your Own Baby
In the fast-paced realm of digital marketing, where attention spans are fleeting and competition is fierce, establishing a strong brand...
Ad Budgeting and Cost Optimization: Meta vs. LinkedIn Advertising
In the world of digital advertising, making the most of your budget is a top priority. Two major players in...
Trends in Social Media Advertising: What’s New for Meta and LinkedIn
In the ever-evolving world of social media advertising, staying up-to-date with the latest trends is crucial for the success of...
Decoding Ad Algorithms: Facebook vs. Instagram vs. LinkedIn
Ever wondered how the ads you see on Facebook, Instagram, and LinkedIn seem tailor-made just for you? It’s not magic...
A Week of Learning, Feasting, and Global Connections at IIM Ahmedabad
Hey there! I’m thrilled to share an incredible adventure I recently embarked on – a one-week course on “Marketing Tools...